The Counselor Movie

Writing an ad copy that stands out and leaves an impression on the audiences is a no mean feat. As a consumer, we see innumerable hoardings all over trying to catch our attention and impress us. Not just in the traditional display advertising like hoardings, or banners, we see a number of eye-catching ads while surfing internet, whether you are visiting a website, or checking your mail or social networking account, or an promotional email from an marketer trying to catch your attention. What makes some of these ads stand out from the rest, which actually succeed in making an impact on customers, is a question that intrigues marketers.

What benefits will I see if I buy Instagram Views? Plenty of benefits are provided to the people while purchasing the likes and views. The quality of the content is checked before purchasing the views from the reputed sites. The spending of the time and money is with the intelligence of the business people and get the benefits. 

Here are a few tips on writing that killer copy for your ad whether you are using an offline or online medium:

1. Understand Campaign’s Objectives: Before you start writing your ad, firstly understand the objectives you are trying to achieve through your campaign. Are you trying to create awareness for your new launch, or promote your existing line of products? Are you running a contest or a promotional offer that is limited by time? Do you want your customers to sign up to your newsletter, or buy a service? Getting an idea of what you are looking for, it would be easier to write your copy by using relevant words or phrases to make your ad more attractive and effective to customers.

2. Positioning and Core Message: This is the most factor to consider for making a successful ad copy. Your positioning strategy will decide what message you are going to convey through your ad. Decide how you are going to differentiate your product from that of the competitor’s. It’s very important to have a positioning strategy else you wouldn’t be able to clearly articulate how and why you’re different. What is it that sets you apart from others? Is it Price, convenience, customer satisfaction? Center your ad copy on this core message, and create a copy that delivers the message in the best possible way. Without a core message, your ad will look vague, bleak and simply ineffective
3. Keep it Short: Your ad text must be short and specific. Your headline must be catchy and must convey your core message. Don’t use too many words or be overly verbose. Ads that have long headlines or text are simply too much to read for customers, and are outright ignored. So don’t stuff too many words on the headline or text.

 Use simple language: Unless you are targeting a very niche segment, keep your ad language as simple as possible. Users wouldn’t understand any use of technical jargon or literary language. Use words that majority of people can connect to. Keep your communication conversational in nature that users can easily follow and relate to.

4. Highlight Main Points: Without using too many words, include all important features, benefits of your product that deliver the key message of your ad. If you are competing on price, include prices, promotions, discounts that will attract customers. If you offer convenience, tell your customers what unique features allow you to do that. Ensure that you cover all important points, keeping the text limits in mind too.
5. Call-to-Action: Last but not the least; don’t forget to tell your customers what they should do next. Give your customers a link to click in case you are running an online display ad; include Call-to-action buttons like Buy Now, Get a quote now, Sign Up Now, Call Now! If running an offline ad, give details of your website that people can visit, contact numbers that people can call to know more about you. Clearly communicate what steps you want the customers to take further. Direct the customers to the relevant page on your site that mentions all the details of your product or service.

Writing a compelling as copy, that sells, is as much an art as it is a science. Keep the above points in mind to get you started, and write ads that not only sell but also create impact on users. Let me know your views on how to write ads that kill!!

If you have any social media setup for your business, it is vital to update your social pages frequently. Social media is about connecting with people. Much like a relationship in the physical world, an online relationship requires ongoing nurturing to build trust, rapport and a strong bond. Therefore, you must engage your followers in a regular conversation to be successful. Remember, social media is about building a relationship not about selling. Once relationships are built, increased sales will happen.

Is This How You Do Social Media In Your Business?

Create at least 30 pieces of social media for each social profile each month. Post your content every few hours throughout the business day. All this while you find time to run your business day to day. Repeat next month and so on…

Just think – all your time used to create the content and to post it every day could have been used to serve a customer, getting a referral or even finding new ways to add value to your product or service.

If this doesn’t sound like the most effective use of your time, let Singapore Social Media Marketing manage everything for you so you can be free to do what you do best – run your business.

Get Started With One of These 3 Plans

Will You Lose Control Over What Gets Posted?

We understand that your social media is representative of your business. When you let our agency manage your social profiles, you want peace of mind at all times that the message we’re putting out on your behalf is in line with your business. People should not lose the control over the account while promoting through social media platform. While buying followers from the reputed sites, some essential thing about control is considered to have more profits and benefits. The selection of the site is made with the intelligence and skills to have the best outcomes for the platform. The services will meet with the requirement of the business people. 

All our social media promotion packages provide you access to a social media customized control panel that allows you to monitor and maintain control over what is being posted. Your social content is scheduled for posting 5 days in advance and is available for viewing 24 hours a day, 7 days a week at your convenience through our easy-to-use client control panel. View our demo here to see for yourself: 

http://social.singaporesocialmediamarketing.com/demo/login

 Enter your own email for username and ‘demo1’ (without quotes) for the password

• It Generates Traffic to Your Website According to research by Social Media Examiner, 75% of online marketers found that social media marketing was beneficial as it increased traffic to their websites. While having a ton of social media followers may make you look like a hero, having effective marketing campaigns that drives qualified traffic to your business website and in turn sales is where the rubber meets the road. A business with a loyal social following creates a valuable asset because these followers know you, trust you and will more likely do business with you.
• It Builds Your Brand In today’s ultra-competitive business environment, it is crucial to create a perceivable difference in your business from your competitors. If you look like your competitor’s business, you’re not going to have much of a marketing advantage. When you keep your target audience instantly updated on anything new, it makes you more trustworthy because you appear more open to communicating. Social media helps you sculpt a favorable view of your business that increases your company brand’s worth. This improved brand equity means more dollars down the road.
• It Improves Public Relations While press release marketing has its place for businesses, social media has the advantage in that it allows your business to share information with the public in real time. Think about how some news have been picked up and spread like wildfire within the hour. Posting good, relevant content and news on a regular basis keeps your business in the top of the minds of your current and future customers. You’ll never be out-of-sight, out-of-mind again with a good social media campaign.

Regardless of the size of your business, there are benefits to be had by being active in the social media world. Whether you are a real estate agent, dentist, cosmetic surgeon, or even if you are in a very niche service, you can leverage the power of social media to connect with your existing and potential customers.

Michael Sinkin is a New York dentist who uses Twitter to engage his current and potential clients. His goal is to educate his audience through fun and informative articles. He’s developed quite a following through his strategy as a result.

Burger Revolution is a joint that operates out of Ontario Canada. Their social media tactics for more business are simple yet effective. Imagine keeping fans informed on the number of remaining burgers for the day. Would that make you rush down there to grab one if you have a craving for burgers? Likely so.

Another technique they use to engage their base is through the posting of a favorite “comment of the day” which is a picture taken of a user’s comment. This lets their fans know the business cares about them.

If you’re still sitting on the fence, don’t wait any longer. Every minute that passes means your competitor is taking your customers from you!